Search engine optimization can make or break your website. It’s the surest way to get your content in front of clients. However, finding the most efficient route to optimization can be tricky. How do you know what people are looking for? How do search engines evaluate your content? This SEO tools review can help you on your quest.
WordPress SEO by Yoast
Vanilla WordPress is already one of the best SEO software tools out there, but there are scores of plugins available to further enhance its performance. WordPress SEO by Yoast is a great example of an all-in-one SEO tool. This plugin improves search engine optimization by helping you write better content. When you begin writing an article, Yoast’s SEO tool prompts you to choose a keyword and then helps you build effective content around it. It also takes care of all the technical aspects of SEO: meta and link element management, XML sitemap functionality, and RSS optimization, just to name a few.
Google Webmasters Central
There are scores of Google SEO tools available online, but Webmasters Central is an ideal choice for those users who aren’t exactly proficient when it comes to search engine optimization. This tool gives you an overview of your entire site, from how well it’s performing to potential problems you’ll need to troubleshoot. You’ll also be able to track Google’s indexing of your website, get Google search ranking tips, and make sure it remains in the search engine’s good graces.
Extreme SEO Tools
Ever dream of completely automating your SEO? With Extreme SEO Tools, that can be a reality. These packages offer over 40 SEO optimized proxies, advanced web rankers, and an SEO suite to make search engine optimization a breeze. It’s a little pricey, but all of the time you’ll save by letting the system take care of things for you will even things out in the end.
Live Keyword Analysis
As you know, the best search engine optimization comes from clever use of keywords. However, keyword stuffing will get you penalized. Live Keyword Analysis is a simple way to make sure your content is perfectly optimized. All you have to do is enter your keyword, paste your content into the text box, and submit it. The tool calculates your keyword density on the spot.
When it comes to user analysis, some of the best search engine optimization tips get overlooked. Without understanding why your users visit your website and what they do there, there’s no way to produce content effective enough to keep them coming back for more. Google Analytics reports on your visitors’ behavior and identifies popular search terms. It also evaluates bottlenecks and geo-trends and lets you know where you stand with your conversion goals.
Link Popularity Checker
Are you curious about how popular your website is? Link Popularity Checker is one of many free online SEO tools available to you. It lets you see how many other sites are linking to yours. The higher that number is, the better your search engine visibility will be. To use this free tool, just copy your site’s URL into the box.
Similar Page Checker
As you probably know, search engines tend to penalize websites that contain duplicate or similar content to another site, or even pages within your own website. Each search engine grades similarity differently, so it’s difficult to determine where to draw the line. In any case, this tool lets you compare your content pages to other sites so you can avoid duplicate content filters.
Keyword Suggestion Tool
It’s not always easy to choose the most effective keywords, but you surely know how important they are for the success of your website. This tool can help you out. It lets you use two databases, Keyword Discovery and Overture, to check for the most popular keyword combinations on other websites so you can decide which ones will work best for you.
Use this tool to easily create XML sitemaps of all of your pages and submit them to just about any search engine under the sun so they can find your data quickly and efficiently. Sitemaps make it easier for search engines to process all of that wonderful content on your website, so this tool is a must-have for any site owner.
SEO Tools for Excel
This plugin for Excel SEO tools is a lifesaver if you’re spreadsheet savvy. You can use it to import data from Google Analytics or any website, keep track of social media efforts, check for duplicate content when posting new articles, generate SEO reports, and take advantage of onpage analysis and debugging. It’s a great way to compile and manipulate all sorts of SEO-related information, and it will make organization easier than ever.
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