Amazon Associates is one of the most lucrative affiliate marketing programs on the internet. It has hundreds of affiliates earning over $100,000 per year, and top earners making millions of dollars although. Although earning such sums takes dedication, commitment and time, there are certain basic steps which every would-be affiliate has to take.
Here are the 10 steps to making money with Amazon Associates.
1. Set Up A Website or Blog
The most basic requirement for joining the Amazon Associates program is having a website address. As such, anyone who wants to become an affiliate needs to either have a website, a blog or a page on a third party platform like Squidoo. If you don’t have either, then your first step will be to set up one. While applying for Amazon Associates, you will be asked for a basic description of your site/blog, target audience and any forms of advertising or affiliate links present. It is also likely that the website will be verified by a person, so make sure it is as attractive as possible.
2. Sign Up for Amazon Affiliates
To sign up for Amazon Affiliates, simply visit Amazon.com, scroll down to the bottom of the page and click on “Become an Affiliate.” (Here is a direct link to the signup page). You will be taken through the process which includes filling your name, address, website details and so on. The whole application process is quite straightforward. Once your application is approved, you receive an email notification, and can now start making money. Signing up for Amazon Affiliates is free of charge.
3. Familiarize Yourself With The Basic Tools
Amazon Associates is packed with great tools designed to simplify an affiliate’s life. They make it easy to create product links, widgets, banners, an online store and shopping carts. Familiarizing yourself with these tools will make your life much easier. Therefore, you need to take time to master how to use them. Amazon provides detailed, easy-to-use tutorials bring you up to speed with these tools. You can also find more information, as well as tips from other associates on the discussion forums and the Amazon Associates blog.
4. Select A Niche
There are millions of products on Amazon, falling into hundreds of categories. Basically, an affiliate is spoilt for choice. However, the best way to make money is to select a particular niche. For instance, instead of focusing on a generic category like “musical instruments”, focus on a specific category like “acoustic guitars.” Having a specific niche makes it easier to promote your website.
5. Choose Your Products
There are two basic approaches used to choose products on Amazon. Either you select low priced, fast selling products, or high priced, high margin products. Remember, Amazon pays you a percentage (between 5% to 10%) of the product price. Therefore, you can earn as much from a $1000 product as you would from ten $100 products. However, the basic rule of thumb for choosing products is this: “choose a product which you love.” As an affiliate, you will spend a great proportion of your time writing product reviews. This means you will have to be knowledgeable about and sometimes try out using the products. If you are not enthusiastic about the product, this will turn out to be a chore which you may find quite miserable.
6. Write Product Reviews
Your success as an Amazon Affiliate will depend on the number of people who make purchases through your website. One tried and tested way of ensuring this is through product reviews. Before people buy a product, they are always eager to know what others are saying about it. This is where product reviews come in handy. Make sure that you write honest reviews about the products. Include both the aspects that you like, and the ones you don’t like. Your focus should be to help potential customers make an informed purchasing decision. When visitors to your website find helpful information, they will keep coming back, refer their friends and share your links. This will increase your popularity and ultimately your earnings.
7. Insert Amazon Links
Amazon provides affiliates with a number of ways for linking to the product page. You can use text links, picture links, widgets and product banners. Basically, you can select the one which works best for you. However, whatever you choose, make sure the links are easily visible. A visitor shouldn’t have to scroll to the bottom of your page to find it. Make them attractive. One trick you can use is to have eye-catching product pictures with links attached to them.
8. Find Great Deals
People are always on the lookout for great deals. And there are hot deals which pop up every now and then on Amazon. These include new product promos, discounts, free shipping, clearance sales and the like. Keep an eye for such deals. When you find them, inform your website visitors about them. As well as deals, stay alert for the latest products releases and other news in your niche. Let your website or be the go-to place for finding the best deals and latest info. This will make your website popular, ultimately earn you more money.
9. Maximize Shopping Periods
There are periods which are generally characterized by high volumes of shopping. Such periods include Black Friday, Cyber Monday, Boxing Day, Free Shipping Day and the holiday season. During such periods, sellers tend to unveil great offers. Buyers are always looking for such offers. Basically, there is always money to be made. Make sure you identify the most competitive offers in your niche and make them available through your website. Your readers will love you for it. You will not only make a quick buck during the period, you will also earn the loyalty of your website’s visitors. In the long run, such loyalty will put more dollars into your pocket.
10. Actively Promote Your Site or Blog
The surest way of making money through any affiliate program is driving targeted traffic to the affiliate website or blong. To achieve this, actively promoting the website or blog is a must. The first step towards this is providing great content on your website. Besides the product reviews, provide your users with information or tips related to the products. For instance, if your product is an ice cream maker, you can offer top recipes, tips for making premium quality gelato, safety tips, the like. The second thing is to optimize your web-pages for specific keywords. You don’t need to hire an SEO guru to do this. You can also promote your site through discussion forums, guest blog posts and the social media. The bottom line is to make it easy for potential visitors to find your website or blog.
In a nutshell, those are the 10 steps to making money with Amazon Associates. If you follow these steps, you can begin earning money within a relatively short time. However, making significant amounts will require time, dedication and commitment. A great resource for beginners is the ebook Step By Step Guide To Earn Money Online As Amazon Associate By Making Niche Websites by Pomy Blue.