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Ten Guerrilla Marketing Tactics for Social Media

The term “guerrilla marketing” describes an advertising strategy that engages low-cost unconventional marketing tactics that produces maximum results. Jay Conrad Levinson first coined the term in his 1984 book titled “Guerrilla Advertising.” Guerrilla warfare inspired the term. This irregular form of warfare uses tactics such as ambushes, sabotage, raids and …

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Top 10 business Books

The past two years have seen the economy really turn around from the Great Recession, which crushed many small businesses and big businesses alike, cost tons of jobs and put a real scare into the world economy as a whole. But let’s not dwell on the past. Now that the …

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10 of the Best Social Media Campaigns

Imitation is the best form of flattery, right? Well, if you’re looking to emulate the results of the most successful social media campaigns, you first must look at their strategy. What exactly did these companies and agencies do right? How can you, not copy their plan, but use the concepts …

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10 common tech security problems that may cripple your SMB

It’s clear that small to mid-sized businesses (SMBs) generally don’t have the luxury of IT security teams like larger enterprises, but they still face similar security threats. Knowing what’s out there, SMBs can prepare themselves to address these issues before they become real threats. Here are 10 common security problems …

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