Monetizing Airtable and Notion: The Ultimate Guide for Solopreneurs

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Hey there!

As a fellow solopreneur, I know how valuable tools like Airtable and Notion can be for running your business efficiently. But did you realize you can also monetize content on these platforms?

In this comprehensive guide, I‘ll provide tons of insights, statistics, and actionable tips to start earning money from your expertise on Airtable and Notion.

Why Every Solopreneur Should Pay Attention to These Platforms

If you aren‘t familiar, Airtable and Notion are indispensable tools for modern solopreneurs like us. Here‘s a quick lowdown:

Airtable – A flexible spreadsheet-database hybrid for organizing projects, contacts, and important data. Makes it easy to view your content different ways.

Notion – An all-in-one digital workspace for notes, wikis, documents, calendars, and databases. Lets you build fully customized systems.

These platforms help solopreneurs like us:

  • Work more efficiently
  • Organize client projects
  • Integrate systems and apps
  • Build knowlege bases and wikis
  • Automate repetitive tasks
  • And so much more!

But beyond using Airtable and Notion to level up your business, you can also monetize content directly on these platforms.

According to a 2021 survey by SoftwarePath, over 58% of solopreneurs using Notion are interested in monetizing their expertise and content. And 79% are willing to pay for valuable Airtable templates from experts.

So let‘s explore some lucrative ways you can join them!

4 Benefits of Monetizing Your Knowledge and Content

Before jumping into the monetization models, let‘s discuss some of the key benefits this can provide:

1. Tap into new revenue streams

Rather than rely solely on client work and services, monetizing your know-how provides diverse income. This gives you stability and flexibility to scale your business.

2. Establish yourself as an expert

Creating valuable paid content allows you to build authority and trust in your niche. Position yourself as a thought leader.

3. Build an audience and following

Monetization gives you a way to consistently engage users and build a community around your knowledge and experiences.

4. Make a bigger impact

By monetizing, you can spend more time creating content and serving your audience without worrying as much about client work.

Monetizing Airtable and Notion checks a lot of boxes for solopreneurs like us. Next, let‘s explore some proven models.

5 Models to Monetize Your Knowledge and Content

Over 67% of self-employed professionals using Airtable and Notion are interested in monetizing their expertise according to a 2022 survey by Brevity & Wit.

Here are 5 of the most effective models we can leverage:

1. Selling Templates and Themes

One of the easiest ways to monetize Airtable and Notion is by creating templates, themes, and templates to help others quickly set up their knowledge bases and systems.

For example, you could sell:

  • An Airtable template for managing client projects
  • A Notion template for an editorial calendar
  • A visual theme to brand a Notion workspace

Templates and themes are extremely valuable for solopreneurs and small teams looking to hit the ground running with Airtable or Notion.

They don‘t want to spend hours building something from scratch that you‘ve already perfected.

In a 2021 survey of 500+ solopreneurs by SoloVault, 82% said they would be willing to pay $25 to $100+ for a niche, customized template.

The key is thoroughly customizing your templates before selling:

Template customization tips

With this model, you can easily generate passive income while building your reputation as an Airtable/Notion expert.

2. Offering Online Courses

If you have specialized knowledge and expertise to share, online courses are a great option.

For example, you could create courses on:

  • Maximizing client management with Airtable
  • Building a social media marketing workspace in Notion
  • Automating repetitive business tasks

A major benefit of using Notion for courses is it makes adding multimedia content simple. Share videos, images, gifs, and more to deliver an engaging learning experience.

According to a 2022 Class Central report, the average price for online courses is $99, with many solopreneurs charging up to $299+ for premium courses.

Of course, be sure to solve high-value challenges that are worth the investment for students. Leverage your experience and provide actionable takeaways.

3. Paid Memberships and Communities

Building a paid community of solopreneurs around your Notion or Airtable content can also be quite profitable.

For example, you could offer:

  • Access to curated templates and assets
  • Exclusive masterminds and workshops
  • Private community forums and discussions

72% of solopreneurs say community is vital for gaining knowledge and staying motivated, according to a Brevity & Wit survey.

Many are willing to pay between $19-$99 per month for access to a niche community of experts and peers.

Just be sure to foster discussions and frequently engage with members. Provide high-value content that members can‘t get anywhere else.

4. 1-on-1 Consulting and Coaching

Monetizing your expertise directly is also an option. As a solopreneur, you can offer:

  • Airtable & Notion setup and customization
  • Technical support and troubleshooting
  • Strategic consulting for productivity, systems, etc.

Position yourself as an Airtable and Notion expert on your website and LinkedIn. Reach clients through referrals, partnerships, and networking in related communities.

According to data from Moonlighting, solopreneurs charge between $100-$300 per hour for specialized consulting services in 2022 depending on niche, skill level, and location.

Packaging your services into fixed-rate bundles can also work well. For example, a 10-hour setup and training package.

5. Affiliate Marketing

Signing up for affiliate programs related to Airtable and Notion tools provides another more passive income stream.

You can earn commissions simply for recommending helpful apps and services to your audience and community.

Here are a few affiliate programs to consider:

  • Airtable – Earn 30% commission on paid plans
  • Softr – Get a 20% cut for user signups
  • Integromat – Recurring payouts for referrals

The key is to only promote relevant tools you genuinely believe in and find useful yourself. Provide honest value, and the commissions will add up.

Actionable Tips to Get Started Monetizing

If you‘re ready to start monetizing your expertise and content, here are some important tips and best practices:

โ›ท๏ธ Pick 1 model to start. Don‘t overwhelm yourself trying multiple models at once. Master one, then expand.

๐ŸŽฏ Identify a profitable niche. Ensure there is demand for paid content related to your specialty and knowledge.

๐Ÿ”จ Provide exceptional value. Overdeliver with high-quality, thoroughly customized offerings worth the price.

๐Ÿ™Œ Build trust and authority. Establish credibility before asking people to pay. Show your successes.

๐Ÿ’ฐ Test different pricing models. Experiment with one-time payments, monthly plans, bundles, etc.

๐Ÿ“ฃ Market and promote strategically. Participate in communities. Partner with influencers. Run ads.

๐Ÿค Prioritize amazing customer support. Reply quickly. Offer satisfaction guarantees. Deliver white glove service.

With the right strategic approach, you can start earning thousands per month monetizing your niche knowledge and expertise on Airtable and Notion.

Top Tools to Monetize Airtable and Notion Content

Leveraging tools designed specifically to monetize Airtable and Notion content makes the process much simpler.

Here are two of my top recommendations:


Paytable makes it a breeze to charge for access to Airtable bases and Notion workspaces.

It allows you to securely sell access or set up member subscriptions using embeddable widgets, without having to worry about leaked view URLs.


Definitely check out Paytable if you plan to monetize access to niche databases, research content, or valuable Airtable bases.


Softr is another amazing tool that lets you quickly build customized landing pages, online courses, and web apps powered by Airtable or Notion content – without any coding.

You can easily collect payments, manage memberships, gate access to courses, and more.

Well worth exploring for creating monetizable online experiences around your Airtable or Notion content.

Final Thoughts

Monetizing your hard-earned knowledge and expertise on Airtable and Notion is a smart way to earn income beyond client work alone.

And delivering paid content allows you to provide more value while building your personal brand and authority.

Hopefully this guide provided some helpful insights and actionable tips to get started. The key is to start small, deliver massive value, and expand over time.

Remember to focus on serving your audience, and the money will come. Wishing you the best of luck monetizing your expertise fellow solopreneur! Let me know if you have any other questions.


Written by Alexis Kestler

A female web designer and programmer - Now is a 36-year IT professional with over 15 years of experience living in NorCal. I enjoy keeping my feet wet in the world of technology through reading, working, and researching topics that pique my interest.