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Tag Archives: Branding

How to Build a Brand in 10 Easy Steps

In the beginning stages of brand building, you can have a lot of fun. There are endless possibilities, and it seems as though the sky is the limit. But it’s not all fun and games. Building a brand from scratch can be a lot of work. Fortunately, like most things, …

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10 Best Advertising Books Of All Time

1.  Influence: Science and Practice by Robert B. Cialdini (2008) Social psychology professor, advertiser and professional fundraiser Robert Cialdini has written one of the best advertising books of the Millenium by revealing how advertisers can get people to “comply”. Providing useful insights in the art of persuasion, Cialdini investigates the …

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Ten Emerging Social Media Marketing Trends

“If you keep on doing what you’ve always done, you’ll keep on getting what you’ve always got.” This frequently quoted phrase definitely applies to your social media strategies for 2014. It does not imply that you’ve been doing anything wrong, but in order to keep your competitive edge, you need …

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Ten Best iOS Payment Processing Options Available

When it comes to processing payments on your iOS smart phone there are numerous options that are available which can facilitate a large number of your business transactions, right from your smart phone. Options such as these were not available previously, however with the advancements in technology and the common …

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Top 10 Podcasts for the Savvy Digital Marketer

When it comes to social media and the digital world, we are constantly evolving. What’s popular one day, is gone the next and something new has taken its place. It’s hard to constantly check the news, Twitter, Facebook and every other source out there. When it comes to digital, companies …

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