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26 Big Data Statistics in 2023

Making Sense of it All: A Study of the Most Important Big Data Statistics to Understand

bigdata statistics

Do you often make use of big data information analysis and extraction and want to know about its statistics? This article will put you through some fascinating statistics of big data.

In the world of big data, a lot of information is gathered from various sources. Data collections cannot be stored, analyzed, or acquired using standard technologies due to this data’s huge size and complexity. It’s possible to analyze and examine these large-scale figures with the help of sophisticated software programs.

NoSQL, Hadoop, and Spark databases are among the most popular. It is possible to obtain data from various sources using these technologies, including business applications, machine log data, digital media, online services, and so forth. There are a lot of great big data stats out there, and I am going to take a look at some of them in this article.

26 Big Data Statistics in 2022

1. Over 3.5 Billion Searches Are Performed Every Day on Google

Searches google

When it comes to search engines, Google Inc. dominates the industry with a commanding lead. Google accounted for more than 90% of all worldwide searches in 2021. It’s estimated that more than 2 trillion searches are performed each year, and more than 63,000 search queries are made every minute in the world of big data.

Over 15% of all these searches are completely new and have never been requested before, which is an interesting fact. As a result, no two sets of data are the same, and Google continues to produce new sets of data on a regular basis.

2. More than 100 billion messages are sent and received every day on Whatsapp


WhatsApp is a well-known messaging application with an enviable level of ubiquity. Over one billion people have downloaded it on both Google Play Store and Apple Store. Over two billion individuals utilize WhatsApp. One fascinating fact about WhatsApp is that it is present in more than 180 countries and 60 languages.

It can be accessed from any location in the world. Over five million companies across the world use the business edition of the app to remain in contact with their clients. Another interesting fact is that over 1 billion WhatsApp groups exist throughout the world.

3. In 2020, the average person generated 1.7 megabytes of data each second

1.7 megabytes of data

Even before the term “big data” came about, organizations all over the world were stockpiling massive amounts of data in their databases. The problem was that they had no idea what they could do with it. Poor data management results in yearly losses ranging from 9.7 million USD to 14.2 million USD, according to statistics. For data-driven nations like the United States, this price tag could easily reach 1 trillion USD.

It is possible to make bad business decisions because of the inaccuracies in the data. This might lead to a decrease in productivity and a lack of trust between the brand and its consumers. In the end, the corporation will have to shed its reputation in the market.

4. Unstructured data management is seen as the most pressing issue by almost 95% of businesses

Companies must navigate the market correctly. That unstructured data in their databases must also be tapped for this purpose. Using this information, these organizations may make predictions about the future and analyze present market patterns. Most firms are only able to use the information gathered from big data to some extent. 21 percent of organizations think they can only act on this data on a modest scale.

5. 45 percent of the world’s businesses have a significant amount of data stored in the cloud

data stored in the cloud

Big data on the cloud is showing promising results, according to the available statistics. Currently, cloud computing is the fastest-growing technology in the world. It’s because businesses don’t have to spend money on computer hardware.

If they choose, they may pay for hosting and employ a software tool to handle day-to-day tasks. It is estimated that 94% of businesses use the cloud, and IT budgets dedicate 30% to this. On the other hand, most firms, at the moment, don’t use big data operations.

6. Unstructured data accounts for more than 80% of all data generated currently

Consumers now want a fully individualized experience with a business in the current world. In their minds, it doesn’t matter whatever gadget they’re utilizing. There are no surprises here. Social networking on a PC allows customers to communicate with a brand directly.

To make a purchase using a tab, customers may first browse the website on their smartphone. Email or telephones are two options for contacting customer service. The source of all this data comes from the same individual, but it comes in various formats. This is a large amount of unstructured data from a single source. In order to better understand their customers, businesses must use this data.

7. The banking industry’s use of big data is expected to reach 62 billion USD by 2025

The banking industry’s use of big data

In the banking industry, big data metrics are quite encouraging. Big data has already been used and integrated into the architecture of the global financial industry. Almost two-thirds of the banking industry has embraced big data since 2013. The industry surpassed 12 billion USD in revenue in 2015. That’s a 29.87 billion USD increase in revenue in 2019. Between 2020 and 2026, this was predicted to expand by 12.97 percent.

Banks, throughout the world, may enhance their customer service with the use of data gathered from all around the world. Banking professionals can generate more tailored solutions for their clients and better manage risk as a result. In this sense, there will be a noticeable improvement in overall performance.

8. By 2025, Big Data Analytics in Healthcare will be worth more than 67 billion USD

Big Data Analytics in Healthcare

Another area that generates a large amount of data regularly is healthcare. When more data is generated for a certain diagnosis, it becomes easier for industry experts to deal with the issues at hand. The healthcare industry can lower patient expenses and improve the quality of service it offers by using big data.

Predictions of epidemics and the prevention of disease outbreaks may both be aided by big data. There was a 14.7 million USD worldwide healthcare big data industry back in 2018. And it had already surpassed 23 billion USD by the end of the year. It is expected to expand at a CAGR of 20% during the next years.

9. According to Big Data, the number of cyber scams has quadrupled in the last year since the Pandemic began

The epidemic hit and rocked the globe towards the end of 2019. It has also been a considerable rise in cyber frauds since then. 2021’s end-of-year statistics showed that cyber frauds have risen by 400 percent. As a result of the growing uncertainty generated by the epidemic, these fraudsters have been taking advantage of unsuspecting victims.

Other frauds include asking for money for COVID remedies and vaccinations, some of which have been apart. According to the figures, big data shows that nine out of ten COVID domains are frauds, and there are millions of Zoom accounts for sale on the Dark Web. Since March 2020, the number of Email scams linked to the epidemic has surged by 667 percent.

10. By the year 2025, the amount of data that may be stored would increase by up to 180 Zb, according to a new report

data that may be stored

Big data statistics and figures predict that by 2025, the amount of data being created will exceed 180 ZB (zettabytes). You could store almost 30 billion 4K videos or 250 billion DVDs with 1 zettabyte. In other words, it will be 118.8 ZB greater than what was created in 2020. Everything will thus continue to expand at a startlingly slow pace.

Without a doubt, the epidemic caused this. These days, an increasing number of individuals are spending time online, whether it’s for a distant job, leisure, or education. At a CAGR of 19.2 percent, the storage capacity for all this data will also grow. In 2020, just 2% of data was preserved by users, according to the numbers.

11. There has been a rise in Data Interactions with over 5000%

There are several ways to interact with data, including copying, consuming, creating, and capturing. And in the last decade or so, it’s gone over the roof. More than a fivefold rise has occurred since 2010. In other words, from 1.2 trillion GB to over 60 trillion GB of data has been used. WFH (work from home) businesses have led to a massive shift in the workplace. This shift came as a result of the need for bigger data for media such as videos.

12. It would take 181 million years to download all of the data on the internet

take 181 million years to download all of the data on the internet

The amount of information that can be found on the internet is staggering, but these numbers can help you make sense of it. Over 181 million years will be required to download all of the information on the internet. We’re talking about 0.55 ZB of data on the internet, which requires an average internet speed of 44 Mbps.

However, this data has evolved as well. You’ll require an internet connection of 46 Mbps, and you’ll have to download 33 ZB of data from the whole internet. This can only be done over the course of 181 million years.

13. There was just a 0.5 percent assessment of data in 2012

If the vast volume of data isn’t evaluated and categorized, it’s worthless. An IDC research from 2012 found that just 0.5% of the data had been evaluated. The percentage of dates with tags, on the other hand, is significantly greater, at 3%. However, studies have shown that not all data is valuable.

14. Approximately 2.5 Quintillion Bytes of Data Is Created Every Day by Individual Users

Data digital flow

40 ZB of data was predicted to be on the internet by 2020. How much data is created daily in terms of 2.5 quintillion bytes? This, without a doubt, is a huge amount of data. However, converting that to ZB yields a meager 0.0025 ZB.

15. More than 1.2 billion years have been spent online by internet users worldwide

According to recent estimates, Internet users spend an average of 6 hours and 42 minutes on the web. This demonstrates the progress made in the field of big data. In only 6 hours and 42 minutes, the world’s 4.3 billion internet users have clocked up 1.2 billion years of online time.

16. 33% of all online time is spent on social media

social media

Most internet users like spending time on social media platforms like Twitter and Facebook. As of 2021, the average number of social media accounts held by people with special media needs has grown from three in 2012 to seven now. When they were younger, they spent 90 minutes of their free time on social media, but now they only devote 144 minutes.

17. Approximately 2.9 billion people use Facebook on a monthly basis


According to their big data metrics, there are over three billion monthly active users on Facebook. In 2019, this number grew by half a billion. As a result, it has grown from 2 billion in 2012 to 4.4 billion in 2013. There are more than 1.8 billion daily users of Whatsapp, Messenger, Instagram, and Facebook apps. As a result, digital marketers shouldn’t dismiss the power of Facebook.

18. More than 500,000 tweets are sent every minute on Twitter


You’ve just heard the top of the iceberg when it comes to Facebook. Another social media behemoth, Twitter, has its own set of statistics available via Internet Live Stats. The quantity of tweets, for example, has grown dramatically over the years.

On this site, more than 500,000 tweets go live every minute. Furthermore, this figure has been increasing year after year. In the last 1.5 months, Twitter users have sent almost 30 billion tweets, according to historical statistics.

19. Big Data Is the New Hot Thing with Over 97% of Firms Going for it

Big data is now being seen as the next big thing, and companies are putting a lot of money into it. Chief Data Officers have been recruited by 62% of Fortune 1000 businesses. This is a dramatic increase from 2012 when the figure was only 12 percent. So, more than 60 percent of companies have spent more than 50 million USD on big data. In addition, more than 13% also reported investing more than 500 million USD in big data.

20. Every year, Netflix saves more than 1 billion USD As a result of Big Data


Netflix is one of several firms that utilize big data to better their operations and sales. In 2020, more than 180 million people were using this streaming service. Among the many ways Netflix gathers information is via user ratings, rewatched content, and searches. Personal suggestions are made based on this information. In 2020, Netflix spent 17 billion USD on original programming. This is supposed for its 2018 budget of 12 billion USD.

21. In 2018, the global Big Data market was valued at 49 billion USD

Your organization’s decision-making may be enhanced by analyzing large amounts of data. It implies that it will have a direct impact on your productivity. According to Wikibon, the industry’s value in 2018 was 49 billion USD, which is expected to rise in the following years. By 2023, this figure is expected to reach 103 billion USD, according to the estimates.

22. Until 2027, the Big Data market is expected to grow at a rate of 14%

Big Data market

There has been a steady rise in big data use since 2012 when it increased by 61%, but that trend is slowing. So this shows that the industry is evolving. Though it is expected to continue until 2027, after which it will begin to slow down significantly.

23. In 2020, there were 2.7 billion Big Data job listings

There are about 2.7 billion data science jobs available. The number demonstrates that there is a big trend in this field, and people with these skills enable their firms to be data-driven.

24. For Big Data, Automated Analytics Are Essential

Automated Analytics Are Essential

Big data will continue to rise due to automated analytics and machine learning. A company’s chances of success increase even more when using a data-driven strategy.

25. By 2025, the number of Internet of Things (IoT) devices is expected to rise by 25 percent

IoT devices are connecting at an ever-increasing rate. If dated regularly, these devices generate roughly 5 quintillion bytes. By 2025, this sum might rise to 79.4 ZB. Data is being added to these gadgets, allowing businesses to increase their usefulness and contact their customers in a more effective manner.

26. Over 274.3 billion USD in Big Data spending will be spent globally by 2022

274.3 billion USD in Big Data spending

Big data expenditure in 2019 totaled 180 billion USD throughout the world. And in 2022, it is expected to reach 274.3 billion USD. Digital transformation and other technology advances are certain to proceed hand in hand, as they have in the past.


1. What is Big Data?

As the term implies, Big Data is concerned with techniques used to extract and analyze data from huge and complicated datasets that can't be handled by typical data processing software.

2. How does big data benefit my business?

The primary benefit of big data to organizations is that it enables them to make better transactional decisions. This, in turn, would enable firms to gather detailed information on their business and customers. It also promotes internal operations and efficiency for organizations.


Individuals and corporations may use data-driven methodologies to study historical patterns and make accurate predictions about the future. Many firms haven’t yet adopted a full-fledged data-driven approach, and this is where big data comes in. However, they have begun to understand that this is a once-in-a-lifetime chance.


Written by Alexis Kestler

A female web designer and programmer - Now is a 36-year IT professional with over 15 years of experience living in NorCal. I enjoy keeping my feet wet in the world of technology through reading, working, and researching topics that pique my interest.