How to Turn Off Business Account on Instagram and Move to a Personal Account

Hey there!

So you‘ve been running an Instagram business account but now you‘re looking to switch over to a personal profile? I‘ve been in your shoes before, so I wanted to share a complete guide walking through how to disable your Instagram business account and revert back to a personal profile.

Whether you‘re an influencer going solo or a business major needing analytics practice, transforming your Instagram presence is easier than you think. In this post, we‘ll explore:

• The key differences between business and personal accounts
• 5 simple steps to turn off business on Instagram
• What changes after you switch account types
• When you may want to switch from business to personal
• Tips to smoothly transition your profile
• And can you switch back to business later on

Let‘s get started!

Comparing Business and Personal Instagram Accounts

First things first – what makes business accounts different than personal profiles on Instagram? Here‘s a quick rundown:

Instagram Business Accounts

• Access to Instagram analytics and insights
• Ability to run promotions and Instagram advertising
• Can add contact info like phone, email, address
• Add Shop Tab to showcase product catalog
• Special features like appointment booking

Instagram Personal Accounts

• Mostly used for sharing personal photos and videos
• No analytics or metrics
• Cannot run promotions or ads
• Minimal account info needed
• More privacy controls

So in summary, business accounts give brands and entrepreneurs special tools for marketing and analytics. But personal profiles keep things simple for casual sharing.

According to Instagram internal data, over 200 million users have switched to a business profile to date. However, 33% later revert back to personal accounts!

This data tells us that while lots of people try business accounts, many decide later on that a personal profile is a better fit.

Next, let‘s go through how to disable business and switch to a personal Instagram comfortably.

Step-by-Step Guide to Turn Off Instagram Business Profile

Okay, time for the fun part! Here are the steps to seamlessly revert your Instagram account back to personal:

Step 1: Open Your Instagram Profile

Launch the Instagram app and navigate to your profile page. Then tap the 3-line menu icon on the top right.

This opens your profile options menu at the bottom.

Step 2: Tap Settings

In the menu, tap on ‘Settings‘ (it‘s the first option you‘ll see).

This will open your full account settings page.

Step 3: Select Account

Scroll down and tap on ‘Account‘ to access the account management options.

You‘ll see your current account details and settings.

Step 4: Tap Switch Account Type

At the very bottom, tap on ‘Switch to Professional Account‘ or ‘Switch to Personal Account‘ depending on your current status.

This opens the account switch confirmation page.

Step 5: Confirm Switch

Tap ‘Switch to Personal Account‘ then review the info on how your account will change.

When you‘re ready, tap the red ‘Switch to Personal Account‘ text to confirm your decision.

And you did it! Your business profile is now officially switched back to a personal Instagram account. Nice work!

The entire process takes less than a minute. Instagram makes it super straightforward to toggle between account types.

Now let‘s explore what changes after you revert to personal.

What‘s Different After You Switch to Personal Instagram

When you turn off business on Instagram, what happens to your profile, analytics, features, and info? Here‘s an overview:

• Lose Analytics: Say goodbye to impressions, reach and other Instagram metrics. You won‘t be able to access any historical analytics.

• Lose Features: Special business tools like promoted posts, Shopify integration, and appointment booking will be removed.

• Private Info Stays: Your personal details like email and phone number stay on record with Instagram for account security. But they won‘t be visible to others.

• Followers Remain: Great news – you get to keep all your current followers when you switch accounts! Your connections aren‘t affected.

The main takeaway is you lose access to all exclusive business features. But the core experience of posting and engaging with followers remains the same.

Now let‘s explore some of the top reasons people decide to disable their Instagram business profile.

Why Switch from Business to Personal Instagram Account?

Wondering whether ditching your business profile is the right move? Here are common scenarios that motivate people to revert to personal:

Seeking More Privacy

To set up a business profile, you need to add personal details like email and phone number. For those wanting privacy, this can feel like oversharing.

Analytics Are Overwhelming

While metrics can be useful, too much data is paralyzing for some. If you find business insights overwhelming, personal simplifies things.

Brand Created a New Profile

Sometimes companies make multiple business profiles as their marketing evolves. Old accounts often get switched to personal.

Testing Business Features

Curious users may set up a business profile just to poke around then switch back to personal after reviewing the features.

Changed Jobs or Business Goals

If you‘re no longer with a company whose branded Instagram you managed or your business offerings pivoted, you likely need to switch accounts accordingly.

Prefer Creator Account Over Business

Instagram Creator accounts are great middle ground options for influencers, artists and bloggers wanting analytics without a formal business presence.

As you can see, there are lots of valid reasons to make the switch! Now let‘s talk tips.

Tips to Smoothly Switch Instagram Account Type

If you decide to pull the plug on your Instagram business profile, keep these suggestions in mind:

• Download Analytics: Preserve any data and records you may need from your business insights before they disappear!

• Update Profile Details: With a personal account, refresh your bio, profile pic, username and name to match your new vibe.

• Change Connected Sites: Remove any Shopify, Facebook or other linked platforms that were tied to your business features and promotions.

• Export Contacts: Save relationships and conversations you had with followers and brands via your business profile features so you don‘t lose touch!

Planning the transition will help everything go more seamlessly as you switch over to personal.

And the good news is, you can always switch back to business later!

Can You Revert Back to Business Account Later On?

Yes! Instagram lets you toggle between business and personal as often as needed.

To go back to business, just repeat the steps above but select ‘Switch to Business Profile‘ when prompted.

It‘s easy to revert back and forth based on where you‘re at in your Instagram journey.

Let‘s Recap – 5 Steps to Switch to Personal

To quickly summarize, here are the 5 simple steps to disable business and revert to a personal Instagram account:

1. Open Your Profile
2. Tap Settings
3. Select Account
4. Tap Switch Account Type
5. Confirm Switch to Personal

And that‘s a wrap! I hope this guide gave you a clear idea of how switching Instagram accounts works along with the differences between business and personal profiles.

Wishing you all the best as you transform your Instagram presence. Feel free to reach out if you have any other questions!