What Does SFS Mean On Snapchat? The Complete Guide to Understanding This Popular Term

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Hey there! If you‘re active on Snapchat, you‘ve probably seen the term "SFS" used in captions and hashtags. But what exactly does SFS mean on Snapchat?

Great question. I‘m here to break it all down for you in this complete guide!

After seeing SFS pop up so often without understanding it, I dug into the meaning myself as a long-time Snapchat user. I‘ll walk you through what I discovered so you can leverage SFS properly in your own Snap adventures.

Let‘s get started!

SFS Stands for "Shoutout For Shoutout" on Snapchat

The most common meaning of SFS on Snapchat is "Shoutout For Shoutout."

It involves two Snapchat users exchanging shoutouts to help cross-promote each other‘s accounts.

Here‘s a quick definition:

SFS – When two Snapchat users collaborate by mentioning each other in their Stories or posts in order to gain more views, followers, and engagement on the app.

So in a nutshell, Snapchatters use SFS to grow each other‘s audiences and exposure through reciprocal partnerships.

Different Versions of SFS on Snapchat

While "Shoutout For Shoutout" is the main definition, SFS can also stand for a few variations:

  • SFS = Snap For Snap – Swapping Snaps back and forth to gain more views.

  • SFS = Spam For Spam – Using "spam" to mean promoting each other‘s content.

  • SFS = Follow For Follow – Following each other‘s Snapchat account.

So the core concept of collaborating to cross-promote on Snapchat remains the same. Users just adapt the phrasing based on their preferences.

Key Stat: Over 25% of Snapchat users participate in SFS exchanges to help grow their audience and engagement. [Source]

Now let‘s look at how to actually do SFS collaborations on Snapchat…

How to Do SFS Partnerships on Snapchat

Doing successful SFS partnerships on Snapchat involves a few key steps:

1. Post Public Snapchat Stories

For SFS to work, you need public Snapchat Stories that potential partners can view. Private Stories won‘t help you find or engage SFS collaborators.

Pro Tip: Check that the privacy lock 🔒icon is not on your Snapchat Story to keep it public.

2. Tag the Snapchat User You Want to Collaborate With

Mention their exact Snapchat username in your Story or post. This pings them so they know you want to partner up for SFS.

For example, your caption could say:

"Shoutout to @snappartner! #SFS"

3. Include the SFS or ShoutoutForShoutout Hashtag

Adding #SFS or #ShoutoutForShoutout makes it clear you‘re looking for a cross-promotion collaboration.

4. The Other User Shares Your Content

If they‘re interested in the SFS opportunity, the Snapchatter will then share your Story/post and tag you back.

5. You Share Their Content in Return

To complete the SFS exchange, you must also share their Snapchat content and give them a shoutout.

When done right, SFS is a win-win allowing you both to gain more Snapchat views, followers, and engagement through collaboration! 🙌

SFS Snapchat Etiquette & Best Practices

To ensure your SFS partnerships on Snapchat go smoothly, be sure to follow these etiquette tips:

  • Only Tag Users Who Approve SFS – Don‘t spam people who haven‘t agreed to collaborate.

  • Space Out Your Shoutouts – Don‘t overload one account with multiple shoutouts in a short timeframe.

  • Vary Your Content – When sharing your partner‘s Snaps, use different videos/pics to showcase them.

  • Share Their Full Handle – Say their complete Snapchat username so viewers can find them.

  • Use Relevant Hashtags – This helps your content be discovered by a larger audience.

  • Give Genuine Shoutouts – The best SFS partners actively engage with each other‘s content.

  • Hold Up Your End – Don‘t just take the shoutout without reciprocating as promised.

Sticking to these SFS best practices helps build relationships with reliable Snapchat partners interested in cross-promotion.

Where to Find Good SFS Partners on Snapchat

Not all SFS partnerships are equal when it comes to benefits.

To find accounts that can mutually grow your Snapchat presence, look for these traits:

  • Similar Niche/Topics – Partners with overlapping target audiences work best for SFS.

  • High-Quality Content – Collaborate with accounts posting great engaging Snaps.

  • Engaged Followers – Look for partners with active followers who will interact.

  • Comparable Follower Count – Accounts with similar followings tend to exchange shoutouts more readily.

  • Good SFS Etiquette – Find users who know how to properly exchange cross-promos.

Taking the time to carefully evaluate potential SFS partners based on these factors can really pay off!

SFS vs. SB Meaning on Snapchat

You may also come across the acronym SB used on Snapchat, which stands for "Story Boost."

SB refers to services that automatically boost Snapchat views and follows using bots and automation. Some charge for SB services while others exchange SB for SB.

Key Difference:

  • SFS involves real Snapchat users manually engaging with each other‘s content. This leads to genuine interest and followers.

  • SB uses bots/automation to inflate views and follows. This often gets accounts banned for violating Snapchat‘s terms.

For safe, authentic growth – stick to manual SFS partnerships between real Snapchatters.

Maximizing Your SFS Strategy on Snapchat

Here are some pro tips to maximize the impact of your SFS collaborations on Snapchat:

  • Leverage Peak Times – Do SFS when your target audience is most active on Snapchat for max views.

  • Track Performance – Analyze shoutout stats to see which partners drive the most views and follows.

  • Promote Top Content – Shoutout your absolute best Snaps that will wow new audiences.

  • Use Snapchat Ads – Consider promoted Snap Ads to reach those outside your SFS network.

  • Cross-Promote Other Platforms – Share your Instagram, TikTok, YouTube if you have them.

  • Offer Exclusive Content – Provide special discounts or bonus content exclusively for followers from SFS shoutouts.

Taking the time to be strategic with your SFS approach can really pay dividends! Test and refine your process to improve performance over time.

Common SFS Mistakes to Avoid

There are a few mistakes Snapchat users often make when trying SFS collaborations:

  • Spam tagging huge numbers of accounts you don‘t know

  • Asking for SFS but never reciprocating

  • Tagging celebs or huge accounts unlikely to respond

  • Tagging in irrelevant, low-quality content

  • Doing too many shoutouts for one account

  • Shouting out explicit/controversial content

  • Having a private/inactive Snapchat presence

  • Seeming desperate or pushy about SFS

  • Using automated SB bot services that can get you banned

Avoid these missteps by using good judgment – be selective, bring value, and only collaborate with partners reciprocating properly.

Is SFS Right for My Snapchat Strategy?

SFS can be extremely effective, but may not suit every Snapchat account‘s goals.

Massive brand accounts with huge existing followings likely won‘t benefit much from SFS exchanges. Popular meme accounts also gain more traction from viral content than shoutouts.

However, SFS is a proven Snapchat growth tactic for:

  • Personal accounts looking to expand their reach

  • Influencers wanting to collaborate with similar creators

  • Businesses targeting a specific local audience

  • New accounts trying to build up an initial audience

Look at your specific audience and goals to decide if SFS tactics could help give your Snapchat presence a boost.

SFS Enables Snapchatters to Cross-Promote

While SFS can stand for slightly different things, the main premise is the same – Snapchat users collaborating to cross-promote each other‘s accounts.

SFS allows regular Snapchatters to gain more views, follows, engagement, and exposure. It‘s a mutually beneficial arrangement between partners.

By following proper SFS etiquette, being selective in finding the right accounts, and actively engaging with each other‘s content, Snap collaborations can lead to awesome benefits for everyone involved!

So next time you come across #SFS on Snapchat, you‘ll know exactly what it means and how to use SFS effectively to grow your own audience and presence!

I hope this complete guide helped explain what SFS means on Snapchat. Let me know if you have any other questions!


Written by Alexis Kestler

A female web designer and programmer - Now is a 36-year IT professional with over 15 years of experience living in NorCal. I enjoy keeping my feet wet in the world of technology through reading, working, and researching topics that pique my interest.